In this episode, I discuss 10 last-minute optimization tactics if you’re planning on participating in Black Friday, Small Business Saturday, Cyber Monday, and Giving Tuesday weekend. If you’re in the camp of wanting to offer your customers a special…
Read More
In this episode of the podcast, I share my SECOND interview with Tracy Matthews, who previously joined me on episode #77. Not only does Tracy run a successful jewelry brand, but she’s also the Chief Visionary Officer of Flourish & Thrive Academy,…
Read More
In this episode, I share five tips for how you can get more comfortable with video marketing for your jewelry brand. If you heavily utilize Instagram as a social media marketing tool, then you know how important it is to share video content. Earlier…
Read More
In this episode, I discuss the 7 “P’s” of jewelry marketing and why you need to not only familiarize yourself with them but also use them to regularly reevaluate your jewelry marketing strategy and your business processes. If you’re stuck in a rut…
Read More
In this episode, I share my interview with Shayne McCoy Hollander. Shayne is an experienced social media and digital marketing consultant and the founder of Straight Up Social, a boutique social media and digital marketing agency specializing in…
Read More
In this episode of the podcast, I share my interview with Jeff Fromm. I first met Jeff after I saw him speak at this year’s JCK Las Vegas show on the topic of “The Purpose Advantage”, which also happens to be the title of his latest book. Jeff has…
Read More
In this episode, I share 10 of my favorite positive jewelry marketing habits. I really like this quote by self-development expert Brian Tracy. He says “Successful people are simply those with successful habits.” I believe that success in marketing is…
Read More
In this episode of the podcast, I share 10 of the top jewelry marketing money wasters, so you can avoid making the same mistakes that I see some jewelry brands make when it comes to their marketing budgets. You may be surprised by the things that are…
Read More
In this episode, I share my interview with Amy Elliott, Contributing Editor for JCK and writer of the JCK blog All That Glitters. I chat with Amy all about the trends she noticed at JCK Las Vegas 2021, where I had the chance to meet her in person for…
Read More
In this episode, I share my thoughts and reflections about JCK Las Vegas 2021, including industry trends and insights. If you didn’t get a chance to attend this year’s show, then you’ll definitely want to listen to the scoop. Even if you did attend,…
Read MoreTo receive ongoing updates and notifications on new episodes, please sign up to our Newsletter and we’ll make sure to keep you in the loop!
Through this podcast, host Laryssa Wirstiuk aims to empower and inspire jewelry entrepreneurs and professionals, so they can thrive while adding more beauty to the world. She’s passionate about digital marketing for jewelry brands, and she’s excited to share her passion with you. And, as we all know, JEWELRY IS JOY, so Laryssa will gladly seize any opportunity to talk about it.
Recent Comments