Month: September 2021

Top 10 Money-Wasters in Jewelry Marketing

In this episode of the podcast, I share 10 of the top jewelry marketing money wasters, so you can avoid making the same mistakes that I see some jewelry brands make when it comes to their marketing budgets. You may be surprised by the things that are wasting your money, and my tips will probably save you from wasting money in the future. Definitely watch this episode and share with your jewelry-industry friends!

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Interview With Amy Elliott – JCK Trends and Future of Jewelry Industry

In this video, I share my interview with Amy Elliott, Contributing Editor for JCK and writer of the JCK blog All That Glitters. I chat with Amy all about the trends she noticed at JCK Las Vegas 2021, where I had the chance to meet her in person for the first time. Amy is a writer, editor and brand storyteller who specializes in fine jewelry and fashion, and she’s a former staff editor at The Knot, Bridal Guide, Brides Local Magazines + and Lucky. She was also the Engagement Rings Expert for, so she knows a ton about the bridal jewelry industry even though she gets tired of talking about it, according to her. I’m so excited to share this conversation with you.

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Takeaways from JCK Las Vegas 2021 – Jewelry Industry Trends and Insights

In this video, I share my thoughts and reflections about JCK Las Vegas 2021, including industry trends and insights. If you didn’t get a chance to attend this year’s show, then you’ll definitely want to listen to the scoop. Even if you did attend, you’ll still want to listen to see if you agree with my takeaways – I’d love to hear about your experience as well! Leave a comment below.

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