253 – How to Plan Jewelry Marketing Content – With a Real Jewelry Brand

Episode #253 – “Introducing the Winner of the Joy Joya Jewelry Marketing Grant”

This is Episode #253, and today I’ll be giving you an inside look at a jewelry brand that will be my focus for the next six months. Imagine it as a reality show, but centered around a jewelry business.

I’ll spotlight Hilary Finck Jewelry, the winner of the Joy Joya Jewelry Marketing Grant. Our conversation today will revolve around her plans for marketing content. If you’re just tuning into this new season of the podcast for the first time, I recommend pausing here and starting with Episode #252. That way, you can get to know Hilary and embark on this journey from the beginning.

Before diving into the interview, I’ll share valuable content planning insights that can benefit your business. Contrary to what many think, this season is an excellent time to strategize content, especially as we approach the holiday season and prepare for 2024.

Join me as I delve into the world of content: from initial brainstorming, refining those ideas, to allocating time for the vital brand narratives you aim to share.

Links From the Episode: https://hilaryfinck.com/ https://www.instagram.com/hilaryfinckjewelry/

Transcript: https://joyjoya.com/jewelry-marketing-content-case-study

00:00 Start 2:27 Primary Episode Content 13:36 Interview 43:49 The Gold Mine