Interview With Photographer and Branding Expert Janzen Riley Tew

In this episode, I share my interview with a fascinating and creative woman who I met at this year’s JCK Las Vegas, when I participated with her on a panel called “The Fringe of Marketing”. Janzen Riley Tew is a talented and visionary photographer as well as the founder of the marketing and design agency Denim + Velvet, which services the fashion and jewelry industries. I personally consider her to be the TikTok queen, so we spend a lot of time chatting about the social media platform in this episode.

In this episode, I’ll be covering:
– What jewelry brands can do to ensure they’re effectively communicating their vision and identity in 2022 and beyond
– Why should today’s jewelry brand’s consider investing time and energy into TikTok
– Storytelling opportunities for jewelry brands on TikTok and Instagram Reels and well as some best practices for using both platforms
…and more!

Sparkle Award:
The Clear Cut –

News Articles:

The top luxury categories among US consumers –
Art’s New Perch: Your Neck, Not Your Wall –
Instagram Expands Test of Multiple Links in User Bios ––Multiple-Links-in-User-Bios/633203/

More about Janzen Riley Tew:
Denim & Velvet –
Denim & Velvet Instagram –


2:43 – Sparkle Award
6:05 – Jewelry and Marketing News Articles
15:13 – Interview With Janzen Riley Tew