Radio Isn’t Dead for Jewelry Retailers

I interviewed Tom Duma, president of Thom Duma Fine Jewelers in Warren, OH. In this mini episode taken from the full interview, Tom shares that he still uses radio as a marketing tool. He talks about the strategy behind radio and things to consider if you think it’s a medium that fits your demographic.

Guest – Thom Duma Fine Jewelers –
Full Video Interview –
Full Apple Podcast Interview –
Full Spotify Interview –
Episode Transcript –